O’ Dang Hummus has a robust flavour that comes from plants naturally. The primary ingredient in this little but sturdy, vitamin- and nutrient-rich product is chickpea.
These undeniably beautiful beans are low in calories, vegan, and gluten, making them the perfect vehicle for delectable flavours.
As a college student, Jesse Wolfe established O Dang Hummus, a series of hummus sauces offered in salad dressing bottles.
Lori Greiner and Robert Herjavec gave him a contract when he presented his business on Shark Tank while sporting a shirt that stated, “It’s a Hummus If You Haven’t Tried Our Hummus.”
Wolfe thinks everyone should love chickpeas because he does. But he was astonished that it would be liquefied given that hummus can be used as a marinade, a dip, or even a substitute for salad dressing.
O’Dang Hummus Net Worth
The startup was valued at $250,000 following the agreement between the owner, Jesse, and two sharks, Lori Greiner and Robert Herjavec. But the company’s net worth has increased dramatically as a result of its profitable operations and sales.
O’Dang Hummus is still prospering in 2022. Greek tzatziki, lemon caesar, honey mustard, chickpea, traditional Mediterranean, balsamic feta, garden herb ranch, and roasted red pepper are just a few of the vegan, gluten-free, egg-free, and non-GMO dressings they offer.
Additionally, they only employ the best components in the creation of their products.
It was announced that the company would change its name from O’Dang Hummus to O’Dang Foods in June 2020. The same year, they also revamped the brand with a new dressing that was specially made and had a smoother texture. They now have a more refined palate.
The Development of Jesse Wolfe Since His Shark Tank Investment
Jesse asked for $50,000 in return for 10% of his business. He asserts that hummus has been produced for 900 years and has maintained its flavour.
The samples Mark offers, he claims, are adored by the sharks: “That black bean hummus is the thing! Sabra, which holds the majority of the market share, is cited by Jesse as evidence that O’Dang is bridging the racial gap in the hummus market.
The businessman then shows his packaged hummus dressing, which is free of dairy, corn syrup, and gluten and is made entirely of organic ingredients. Wolfe just had a second meeting with Publix and guaranteed them $1.3 million in sales if they joined him.
He has so far wrongly sold O Dang for $70,000 and will make 40% at Publix. He successfully tricked his Facebook fans into crashing Publix’s website for the first time.
Although he didn’t have any food products in his Shark Tank portfolio and claimed to be irritated by Kevin and Barbara’s success in the food industry, Robert gave $50,000 for 15% of the company.
Kevin offered $50,000 for 20% in return. Lori agrees to work with Robert in a partnership for $50K for a 25% share when Jesse asks her to do so. Jesse offered Lori and Robert $50 for the remaining 20%, and they accepted his offer. Despite Mark’s objections, he finished the deal with Lori and Robert and yelled “DONE.”
As previously indicated, as of June 2022, the products were still present in the locations. Lifetime sales currently stand at $3.9 million.
Ouch, Walmart Demand for Hummus
Just two years after the show aired, Jesse Wolfe negotiated a deal with Walmart, which agreed to stock his hummus dressings at 2,000 shops.
It is part of Walmart’s commitment to spend $250 billion on products that support American employment, according to a Walmart representative. If anything, Jesse had not really planned on travelling so rapidly.
Despite the fact that he had previously worked with Whole Foods and Publix (whose dressings are currently offered in 70 shops in New York City, 13 in Los Angeles, and 7 in Detroit), they are incredibly small-scale in comparison to the Walmart arrangement.